Smiley – The Voice and Entrepreneur of Romanian Pop

Smiley is one of the most influential pop artists in Romania, celebrated for his multi-faceted career as a performer, songwriter, producer and music entrepreneur. Born Andrei Maria on 27 July 1983 in Piteşti, his artistic journey began in adolescence.

From Simplu to Solo Hits

He first gained prominence as a member of Simplu, one of the most popular pop-dance acts in 2000s Romania. His solo career has been equally successful, with hits including “În lipsa mea”, “Acasă”, “Vals” and “Pierdut buletin”, cementing his place at the top of Romanian mainstream pop.

HaHaHa Production and The Voice of Romania

Smiley founded HaHaHa Production, one of Romania's most important music labels. He has been a coach on The Voice of Romania for multiple seasons, winning several editions and helping launch new talents. His constant prime-time TV presence has amplified his cultural influence enormously.

A Solid Personal Brand

His music blends modern pop with soul, funk and electronic elements, with a focus on storytelling and emotion. With hundreds of millions of streams and numerous awards, Smiley remains one of the most powerful figures in contemporary Romanian music.